Web Content Lead
University Job Title: Web Content Lead, Library
Bargaining Unit: None - Not included in the union (Yale Union Group)
Time Type: Full time
Duration Type: Regular
Compensation Grade: Administration & Operations
Wage Ranges: Click https://your.yale.edu/work-yale/careers/wage-ranges to see our Wage Ranges
Work Location: Central Campus
Worksite Address: 120 High Street
New Haven, CT 06511
Work Week: Standard (M-F equal number of hours per day)
Searchable Job Family: Communications/Editing/Teaching, Computing and Information Systems, Library
Total # of Hours to be Works: 37.5
Position Focus:
The Web Content Lead facilitates and ensures the delivery of web content that is engaging, accurate, and easy to use by coordinating web projects, building strong relationships with colleagues, and maintaining web content. As a key member of the library's Web Team, the incumbent will work closely with colleagues on the team to advance the library web presence by partnering to define goals, outcomes, and technical requirements. Reporting to the Associate University Librarian for Administration and IT, the Web Content Lead will work with the Web Team to contextualize web content within the library's web strategy.
The Web Content Lead oversees content creation, editing, and production to optimize user engagement while maintaining consistency and accessibility across online touchpoints by articulating content plans and utilizing a centralized taxonomy. The incumbent's expertise will guide and support web authors and editors in adhering to writing standards and digital content best practices.
In addition to content management, the Web Content Lead will oversee the content lifecycle, ensuring regular updates and alignment with best practices. Collaborating with designers and developers, the incumbent will contribute to quality assurance testing and oversee the final deployment of web development projects. The Web Content Lead's role will be crucial in driving successful web projects from planning to publication.
Depending on professional background, the final candidate will be hired as a Managerial & Professional Staff Employee (Grade 25) or as a Librarian 3 to 5. Librarian ranking information can be found at: http://bit.ly/YULRanksPromotions.
Yale University Library serves a diverse staff, campus, local, and global community and is deeply committed to advancing its goals for equity, inclusion, and accessibility. This commitment is reflected in our mission, strategic directions, staff values, initiatives, and scholarly activity. To support our goals for staff recruitment, retention, and development, Yale Library invites applications from candidates whose philosophies align with these commitments and who have demonstrated success with supporting diversity and inclusion through their work, service, research, and/or teaching.
Essential Duties:
1. Relationship management: As a key member of the Web Team, coordinate as a single point of contact for onboarding projects and estimating time and resources required. Provide ongoing verbal and written communications with colleagues including acknowledgements, agreements, and updates. Develop and maintain excellent relationships with colleagues throughout the library and university. 2. Planning: Initiate project planning. Gather existing content, stakeholder goals and objectives, and relevant existing user research. Document, synthesize and represent information attained through stakeholder education, outreach, and presentations. Assess, prioritize, and track requests related to web development projects and needs. Collaborate with Web Team members to determine and arrange what discovery phase activities such as user interviews, environmental scans, and audits may be needed. 3. Definition: Define goals, outcomes, scope, technical requirements, and timelines. Able to manage expectations and detail a minimal viable product that aligns with available time and resources. 4. Content strategy: Collaborate with other Web Team members to contextualize web content within the library’s Web strategy. Articulate a content plan informed by the strategy, goals, and user actions for each page and how it connects to other content areas. 5. Content creation and editing: Create written content by assessing existing information, gathering assets and updated information, then synthesizing it into web copy that works in concert with page images, actions, and structural elements for quality user engagement. Be able to edit, fact check, and proofread according to Yale Library Written Style Guidelines and standard style manuals, while providing resources and support to other web authors and editors to do the same. 6. Content production: Build, update, edit, and optimize content for web and mobile pages using the new Drupal authoring tools, ensuring consistency in voice and messaging. Be able to identify any authoring features or gaps in the CMS to request for Drupal development. Collaborate with the designer and developers on a sustainable production workflow. 7. Content Management: Develop and implement content lifecycle guidelines including regular updates. Act as the primary contact for departments seeking content-related improvements and ensure that requested changes are aligned with best practices and Yale Library style guidelines. Collaborate on and maintain a centralized taxonomy for tagging content to share with other content creators to ensure their material is available across online touchpoints. Advise on content governance. Provide training on writing for the web, content strategy for web editors, and advise on digital content best practices. 8. Publication: Oversee and manage content creation and publication. Initiates review and approval process with stakeholders. Collaborates with designer and developer on QA testing and final deployment of web development projects.
Required Education and Experience:
Bachelor’s degree in a related field and five years of related experience or an equivalent combination of education and experience.
Required Skill/Ability 1:
Demonstrated ability designing and implementing web content and content strategy. Excellent writing and editing skills for web and mobile content. Ability to synthesize complex concepts for general audiences. Strong copyediting and proofreading skills.
Required Skill/Ability 2:
Excellent customer service skills and commitment to excellence. Flexibility and creativity in providing customer satisfaction. Strong commitment to innovation and creativity in services. Ability to work collaboratively with colleagues having different goals, responsibilities, and areas of expertise.
Required Skill/Ability 3:
Strong understanding of UX and accessibility principles. Leadership experience in applying UX and accessibility to websites. Familiarity with web analytics, mobile design, and designing for accessibility. Knowledge of user-centered design and Drupal content management system.
Required Skill/Ability 4:
Demonstrated project management skills for complex projects. Effective communication and negotiation with clients and stakeholders. Excellent oral and written communication skills, including presentations. Ability to oversee production timelines and align web content with institutional communications strategy.
Required Skill/Ability 5:
Familiarity with web technologies, CMS, UI/UX principles, SEO, and digital marketing. Front-end web development skills (HTML/CSS) and knowledge of JavaScript. Experience collaborating with diverse groups in a complex organization. Strong analytical, organizational, and facilitation skills.
Preferred Education, Experience and Skills:
Familiarity with web technologies, CMS, UI/UX principles, SEO, and digital marketing. Front-end web development skills (HTML/CSS) and knowledge of JavaScript. Experience collaborating with diverse groups in a complex organization. Strong analytical, organizational, and facilitation skills.
Drug Screen: No
Health Screening: No
Background Check Requirements:
All candidates for employment will be subject to pre-employment background screening for this position, which may include motor vehicle, DOT certification, drug testing and credit checks based on the position description and job requirements. All offers are contingent upon the successful completion of the background check. For additional information on the background check requirements and process visit "Learn about background checks" under the Applicant Support Resources section of Careers on the It's Your Yale website.
COVID-19 Vaccine Requirement:
The University maintains policies pertaining to COVID-19. All faculty, staff, students, and trainees are required to comply with these policies, which may be found here:
https://covid19.yale.edu/health-guidelines
Posting Disclaimer:
The intent of this job description is to provide a representative summary of the essential functions that will be required of the position and should not be construed as a declaration of specific duties and responsibilities of the particular position. Employees will be assigned specific job-related duties through their hiring departments.
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To apply, visit https://apptrkr.com/4804572